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Pride of Britain Awards. In association with the Daily Mirror, Tesco, ITV1, ITV Regions and GMTV
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Pride of Britain Award Judges

2006

For TV presenter Sharon Osbourne, nine-year-old Ollie Cartwright summed up exactly what the Pride of Britain Awards are about.

Despite his daily battle with pain, after having been born with a disfigured skull that left his brain no room to grow, his strong, happy character prevails.

Hearing how Ollie was having his 130th operation on the day the met, Sharon was moved almost to tears.

"Ollie's a lesson to kids everywhere - and adults too," she said. "On the days when you feel things aren't going your way - look at what Ollie puts up with, all with a mischievous smile."

Sharon was among nine distinguished judges who met in September with the daunting task of selecting this year's winners.

For three months, a team of four researchers studied 20,000 accounts of heroic acts - ranging from nominations from the public to articles in magazines, national and regional newspapers.

They also contacted the emergency services across the UK and hundreds of charities, inviting them to submit their own nominations.

Appeals were made in the Daily Mirror, on GMTV and in regional newspapers. Carol Vorderman even appeared on more than 70 radio stations across the country urging people to put forward their unsung heroes.

Chaired by the Daily Mirror's associate editor Peter Willis - who devised the awards - the judging committee met at Sir Richard Branson's London home.

Around the table were double-Olympic gold medalist Dame Kelly Holmes, last year's Teacher of the Year, headteacher Liz Owens, Kent Police Chief Constable Michael Fuller, and Mirror columnist and GMTV presenter Fiona Phillips.

Sharon Osbourne, Tesco's media director Jonathan Church, Daily Mirror editor Richard Wallace and ITN anchorman Mark Austin joined them. Dr Miriam Stoppard was an additional consultant on medical matters.

Having covered almost every major world disaster for the last 20 years, Mark Austin is used to tough choices and Fiona Phillips is a veteran of Pride of Britain having sat on the panel for several years. Yet both journalists were astonished by this year's tough decisions.

It was Michael Fuller who summed up the enormity of the occasion.

"I know from years of awarding police commendations how brave the public can be," he said. "But these are the only truly national awards - and they give such high-profile recognition."

For Sharon Osbourne the awards are about celebrating the real heroes.

"This is when celebrities take a back seat and applaud the people who really should be famous - ordinary people showing inspiring courage in extraordinary circumstances." she said.

And for Kelly Holmes, selecting the finalists was a humbling experience. "With each one," she said, "you have to ask yourself - could I have done the same?"

   Click an image to enlarge

Dame Kelly Holmes

Sharon Osbourne and Fiona Phillips

Liz Owens and Richard Wallace

Mark Austin and Jonathan Church

Chief Constable Michael Fuller and Liz Owens

Sharon Osbourne and Fiona Phillips

Jonathan Church, Mark Austin

Richard Wallace, Dame Kelly Holmes and Peter Willis.

Chief Constable Michael Fuller, Liz Owens and Richard Wallace

Sharon Osbourne, Fiona Phillips, Mark Austin and Peter Willis.

front row from left - Liz Owens, Dame Kelly Holmes, Sharon Osbourne and Fiona Phillips. Back row from left - Richard Wallace, Chief Constable Michael Fuller, Jonathan Church, Mark Austin and Peter Willlis

I was blown away by the whole thing when i first went. I am always amazed by the winers they are extraordinary people... - Sir Paul McCartney

Copyright © Trinity Mirror Group 2008

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